Hi !
I am Karishma
User experience researcher
I am a User experience researcher with 4+ years of experience, focused on being the voice of the customer throughout the product development lifecycle. Currently working at Parent Pay, where I employ user-centered design methodologies to integrate insights seamlessly into the design and development process.
Portfolio
ParentPay group Europe’s leading EdTech provider comprising 11 brands and supporting approximately 8 million users including school’s and parents.
User Experience Researcher
- Planned and executed qualitative and quantitative research using user-centered design best practices, employing methodologies such as interviews, usability testing, focus groups, and tree tests to comprehensively understand user needs.
- Presented user research findings to product teams and stakeholders in a succinct manner, providing actionable insights and recommendations
- Engaged directly with customers to comprehend problems, needs, pain points, mental models, behaviours, and interactions, relaying these insights to product teams.
- Co-led user research initiatives across the organisation, supporting over 10 product teams working on both new generation and established products
- Guided and mentored a diverse team of product managers, designers on research best practises by planning and leading workshops and providing training
User Experience Researcher/Designer
cAST Technologies
Supported the research and design of an app called IVIZ to reduce outbreak of hospital acquired infection
User Experience Researcher
EasoCare
Conducted qualitative research for the mobile app which is a platform to upload and share medical records
